Wednesday, November 26, 2008

Smaller and Attractive

Scripted by Alvin
Cast
OS: Val
Sale manager: Alvin
Sales: Philip
Dad: Kevin
Mom: Pei-Chi
Kid: Alvin

OS: Sometimes, prototyping in an inexpensive way is quite a challenge. How do you make room for your product or service in a customer’s already crowded life?

Sale manager: How can we encourage people to buy the flat-panel TV?

Sales: Because customer can’t imagine the actual size of the flat-panel, I try to make a paper-thin prototype of 42” flat-panel TV, that can be folded to fit the newspaper or magazine and unfolded into an actual size model.(show the ad paper)

Sale manager: Good! I think it will help customer to decide where they can place the new TV.

OS: In a normal household, the parents are talking about Christmas gift.

Dad: Honey, what should we buy for Christmas?

Mom: Mmm…I have no idea about this, we only have a small space in our Living room. Does the kid say anything?

Dad: Not yet, but where is he??

OS: The couple walked to the living room

(see their son is taping something on the wall, an advertisement from the newspaper.)

Mom: Baby, what are you doing?

Kid: Dad, that’s what I want for Christmas this year!!

OS: The simple paper prototype was just enough to create a tangible vision and inspire people to take it. So, to make the idea easy for potential customers is helpful to promote something new.

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