不只是服務客戶還會照顧客戶的「看護人」 / Caregiver

The Caregiver builds on the metaphor of a health care profes­sional to deliver customer care in a manner that goes beyond mere service. Good Caregivers anticipate customer needs and are ready to look after them. When you see a service that's really in demand, there's usually a Caregiver at the heart of it. A Manhattan wine shop that teaches its customers how to enjoy the pleasures of wine without ever talking down to them is demonstrating the Caregiver role—while earning a solid profit at the same time.